Dave Gets it!
Don’t confuse your audience! Change is sometimes difficult for people, but Confusion can be worse. Prior to the advent of Real-Time booking and tools like FittleBug there were and still are lots of sources offering simple web-forms. These are simply a way for the consumer to fill out a form and then send it off […]
Head to the Gap… as the kids say!
No not for the latest fashion with holes ripped out of your jeans, but the GAP between what people have and what they want in life. I recently came across a study done by GetApp Labs and their parent company Gartner Research. Although these charts were interesting, they got me to thinking about the gap […]
Client Highlight Time…
Carpet Pro Cleaners of North Carolina Owner Wesley Stone has had FittleBug for about 16 month now and has been able to secure 855 Online FittleBug order for total sales of $166,880 (as of 7/16/18). He obviously is having some great success, but I wanted to share some of his techniques so others can […]
That’s VERY Innovative Steve
Man, I hear that ALL THE TIME, but is it? Is it really? Offering Digital Mom the ability to work with you on her time, yet still based on your time, anytime – Is it really innovative. I would suggest to you that it is OPPORTUNISTIC and CREATIVE, but NOT Innovative. It’s been said, “innovation […]
Which statement make more sense?
Let’s play the Honey Game… Honey, get on the internet and see when flights leave and fly to Atlanta on the 28th and tell me what they cost and if it looks good book it please. Honey, can’t we just go on the internet and see if our checks have cleared as opposed to waiting […]
Case Study -Aug 2016 Duct Cleaning Specialists, Canada
Dateline 8/15/16 Paul Hannah, owner of Duct Cleaning Specialists located in Ontario Canada thought that people would like to book themselves given the opportunity. On 7/20/16 he started FittleBug live for his market place. These are the results after 27 DAYS!!! His marketing consisted of: a link from his website to FittleBug a mention that […]
Sociology – The Study of Peeps
Everyone strives to provide the “Best Customer Service” to their marketplace. It’s easy for the large well funded companies that might be your competition to offer things to the market that you can’t with your “Owner-Operator” budget. So how do you compete? How can you make yourself standout? How do you get that opportunity […]